GPI Archives - Destrier

Gartner is modernizing Peer Insights but lags G2 in evaluating AI

By Destrier|2024-01-28T18:39:55+01:00January 2nd, 2024|

Gartner is modernizing Peer Insights but lags G2 in evaluating AI This week, Gartner ran its semi-annual update for tech vendors on the Peer Insights business, promising improvements to the dashboard experience and underlining its importance as a source of insights for buyers. Highlights include besting the 600,000 review mark and Gartner confirming that GPI is increasingly integrated with its core research and advisory business. Also, survey improvements [...]

Review sites get tough with generative AI – but it’s just the beginning (updated)

By Destrier|2023-08-07T15:34:12+01:00July 28th, 2023|

Review sites get tough with generative AI – but it’s just the beginning (Updated to add input from G2) Enterprise review sites are finally taking a firm stance against reviewers using generative AI in review submissions. It’s hardly a surprise, except it took them almost eight months. And, of course, the outright ban also raises further questions. The story so far – it wasn't long after ChatGPT launched [...]

Why M2M is making the perfect 5* peer review score more credible

By Destrier|2023-07-26T18:47:44+01:00July 4th, 2023|

Why M2M is making the perfect 5* peer review more credible As strategic advisors on enterprise peer reviews, we often encounter vendors who are frustrated that competitors have achieved yet another perfect review score – the full five stars on Gartner Peer Insights (GPI) and G2, or the perfect 10 on TrustRadius. “How can this review be real?” they question. “They can’t have THAT MANY happy customers, surely!” [...]

The pain of a three-star vendor-sourced review

By Destrier|2023-06-28T14:17:59+01:00June 28th, 2023|

The pain of a three-star vendor-sourced review They’re relatively rare but still come up often enough to make tech vendors wince: the dreaded three-star customer review. Vendors hate them, yet the principal review sites maintain that a smattering of 3* reviews is healthy. We’d agree, but these more critical views don’t need to come from vendor-sourced reviews. On Gartner Peer Insights (GPI), for example, reviews come from two [...]

Gartner adds communities to GPI

By Destrier|2022-04-14T12:47:50+01:00April 14th, 2022|

Gartner adds communities to GPI Gartner has given its Peer Insights homepage a new address and a fresh new look as it starts to integrate a peer reviews community, based on its mid-2021 acquisition of member knowledge community site Pulse Q&A. The official narrative: “Gartner acquired Pulse to create an enhanced community experience and empower business and technology leaders to make peer-led decisions, beyond technology purchasing. “Pulse brings [...]

Introducing the Enterprise Peer Reviews Insider podcast

By Destrier|2022-01-05T16:19:38+01:00January 5th, 2022|

New for 2022 - Destrier’s Enterprise Peer Reviews Insider podcast Destrier today introduces the Enterprise Peer Reviews Insider podcast series - another first as we continue to innovate in enabling technology vendors to perform at their best in this fast-growing area. Consumer reviews sites like Yelp, Trip Advisor and Google have been established for a while, but on the B2B side, there’s been a slower start. That’s changing [...]

Vendors are weaponizing enterprise peer review data – against analysts

By Destrier|2021-10-21T18:09:26+01:00October 21st, 2021|

Vendors are weaponizing enterprise peer review data – against analysts Two years ago, Destrier’s Playbook highlighted how vendors were ‘weaponizing’ enterprise peer reviews – for example, to counter a low position in a Magic Quadrant or to highlight their strengths and exploit competitor weaknesses. Now a new use case is emerging – vendors using Gartner Peer Insights data to put pressure on Gartner’s analysts, especially in the always [...]

Be careful what you wish for when asking customers for reviews

By Destrier|2021-10-11T12:57:33+01:00October 11th, 2021|

Be careful what you wish for when asking customers for reviews Gartner Peer Insights is driving technology vendors to solicit reviews from enterprise customers - whether or not they want them. The Managed Workplace Services category is an excellent case study, underlining why vendors need to focus on seeding positive reviews. Following a torrid couple of years, customers are currently scoring DXC Technologies below the category average in [...]

Here’s why your first 100 enterprise peer reviews are so critical

By Destrier|2021-05-14T12:29:43+01:00May 14th, 2021|

Here's why your first 100 enterprise peer reviews are so critical There’s been a surge in the success of enterprise peer review sites like Gartner Peer Insights, G2 and TrustRadius. Gartner is close to 400,000 enterprise reviews, TrustRadius has 286,000 and G2 is well on its way to the two-millionth review overall, although not all are around enterprise products, services and solutions. But the success of these platforms [...]

Introducing the Maturity Model for Enterprise Peer Reviews

By Destrier|2021-01-02T14:02:23+01:00August 19th, 2020|

Introducing the Destrier Maturity Model for Enterprise Peer Reviews. For vendors looking to take their enterprise peer reviews program to the next level, this model is the new north star.

Gartner gamifies Peer Insights

By Destrier|2021-01-02T14:02:45+01:00July 15th, 2020|

In its six-monthly update to the Peer Insights methodology, Gartner has gone all in on gamification - both for vendors and for reviewers.

Gartner opens up peer review awards to vendor funding

By Destrier|2021-01-02T15:01:08+01:00July 13th, 2020|

After spending millions on gift cards as rewards for people leaving reviews on Peer Insights, Gartner is opening up the program to allow vendor-funded incentives. The “Technology Provider Funded Gift Cards Program” is coming soon - probably launching along with the new Peer Insights methodology in early August.